Sweet Expansion: Reliance’s RCPL Launches Bombay Creamery Ice Creams

Reliance Consumer Products (RCPL) has officially stepped into the ice cream market by introducing Bombay Creamery, signaling a major push into a brand-new product category.

Designed to capture a wide consumer base, the rollout kicks off in western India before expanding nationwide, powered by the brand's expansive distribution framework of over 5,000 distributors and more than three million retail outlets. This frozen dessert addition strengthens RCPL’s broader FMCG footprint, which already spans daily essentials, beverages, home and personal care, processed foods, confectionery, and chocolates.

News by Rahul Yelligetti.