Ashiana Housing's ₹425 Crore Bet on India's Senior Population

Ashiana Housing has announced plans to invest ₹425 crore in FY26 to scale up its senior living portfolio—nearly doubling its FY25 spend of ₹213 crore. The investment will go toward land acquisition, construction, project execution, and other development-related expenses.

As part of its growth strategy, the company is set to expand into Mumbai and Bengaluru, building on its existing presence with nine senior living projects across India—three each in Bhiwadi (NCR) and Chennai, and one each in Jaipur, Pune, and Lavasa.

“Senior living is more than just a business segment—it’s a long-term commitment driven by demographic need and social relevance,” said Ankur Gupta, Joint Managing Director, Ashiana Housing. He added that the increased capital allocation and expansion into new cities reflect both strong demand and the company’s confidence in delivering holistic, community-driven housing solutions for seniors.

In FY25, Ashiana achieved ₹382 crore in senior living home sales and is targeting approximately ₹450 crore in FY26. The company is actively identifying land parcels to support its expansion plans.

This move reinforces Ashiana’s position as a leader in India’s emerging senior living sector, catering to the evolving lifestyle and wellness needs of the country’s ageing urban population.

News by Rahul Yelligetti.