Bentley Lands in Aerocity: Luxury Redefined in New Delhi

Bentley Motors has expanded its presence in India with the opening of a new showroom in New Delhi, established in partnership with Bird Group.

Situated at Worldmark 4 in Aerocity, close to Indira Gandhi International Airport, the facility has been designed to reflect Bentley’s global retail standards while offering greater accessibility to luxury automotive customers in the capital. The showroom provides a dedicated environment for clients to discover and personalise Bentley’s complete model range, including the Bentayga SUV, Flying Spur luxury sedan, and Continental GT and GTC grand tourers.

The launch underscores Bentley’s continued focus on India’s growing luxury vehicle market. New Delhi holds particular significance for the marque, having been home to Bentley’s first authorised retail outlet in the country when it entered the market in 2010.

Commenting on the expansion, Richard Leopold, Regional Director for Europe, Middle East and Africa at Bentley Motors, highlighted India’s evolving luxury automotive landscape and the importance of strengthening customer engagement through enhanced retail experiences. The new showroom reinforces Bentley’s commitment to growing its footprint in key markets while delivering a premium customer journey consistent with the brand’s global standards.

News by Rahul Yelligetti.