Hindalco's Eternia Sets Sights on ₹1,000 Crore Milestone

Hindalco Industries has strengthened its presence in the premium building solutions market with the launch of a flagship Eternia Experience Centre in Lajpat Nagar, New Delhi. The initiative reflects the company’s growing focus on high-performance aluminium window and façade systems amid increasing demand from India’s construction and real estate sectors.

The expansion comes as developers and homeowners increasingly seek advanced, system-based building solutions that offer enhanced durability, aesthetics, and energy efficiency. To support its growth ambitions, Hindalco is also reinforcing its manufacturing capabilities through its Bilaspur facility, which combines large-scale production capacity with advanced research and development infrastructure.

Eternia, the company’s engineered aluminium window systems brand, has emerged as one of the fastest-growing players in the segment, recording a compound annual growth rate (CAGR) of nearly 65% over the past three years. Backed by category expansion, a widening distribution network, and enhanced manufacturing capabilities, the brand is targeting revenues exceeding ₹1,000 crore by FY29.

The company currently serves customers through a network of more than 170 channel partners across over 100 cities, catering to a broad range of residential, commercial, and high-rise construction projects nationwide.

Eternia’s product portfolio is built using its patented Duranium alloy technology and is tested against both Indian and international performance standards. The systems are designed to deliver superior strength, durability, and resistance to wind, water, and air infiltration, addressing the evolving requirements of modern construction.

News by Rahul Yelligetti.