Wyndham Hotels to introduce Vienna House in India

Wyndham Hotels & Resorts, a prominent US-based hotel franchisor, has announced its strategic plans to introduce its well-established European brand, Vienna House, to the Indian market by the middle of next year. This ambitious initiative aims to significantly expand the company's current hotel count from 60 to an impressive 100 by the year 2025.

Dimitris Manikis, the President for Europe, the Middle East, Eurasia, and Africa (EMEA) at Wyndham Hotels & Resorts, expressed strong confidence in replicating the company's global success within India's dynamic hospitality landscape. In an interview with businessline, Manikis emphasized the projected substantial growth in India's hospitality sector over the next five years, fueled by robust infrastructure developments, especially in airports, roads, and ports.

Presently, Wyndham operates over 60 hotels in India, offering more than 5,333 rooms. Additionally, the company boasts an ambitious pipeline, with 35 hotels and over 3,116 rooms in development across 36 cities in the country. Globally, Wyndham manages approximately 9,100 hotels in 95 countries across six continents, operating under 24 distinct brands. In India, the company's diverse portfolio encompasses eight brands.

Manikis highlighted the introduction of Vienna House to the Indian market, emphasizing the brand's unique appeal and potential resonance with Indian consumers. He anticipates that Vienna House's distinctive style, alongside the grandeur of the upcoming Wyndham Grand (set to open in 2025), will not only attract domestic patrons but also entice tourists from Europe.

Discussing the significance of Vienna House, Manikis reflected on its acquisition from Berlin-based HR Group the previous year. This acquisition not only incorporated 28 hotels in Germany into Wyndham's portfolio but also fortified its presence in one of Europe's largest markets, comprising 120 franchised hotels and over 19,000 rooms. The move facilitated expansion into surrounding countries, contributing to Wyndham's sustained growth and diversification in the global hospitality sector.
 

News by Rahul Yelligetti