Techno Paints Launches First Experience Centre in Hyderabad

Techno Paints has inaugurated its first experience centre in Hyderabad on August 28, 2024, marking the beginning of its expansion into major metro cities across India. Located near the Hyderabad International Convention Centre (HICC) in Hitech City, the centre spans 2,100 sq. ft. and showcases a range of Italian and luxury finishes under the Richwaves brand, a subsidiary of Techno Paints.

The Hyderabad experience centre is designed to offer customers an immersive experience, allowing them to explore various high-end finishes and textures. Richwaves products, featured prominently at the centre, are known for their premium quality and appeal, catering to the needs of villas, clubhouses, hotels, and other luxury spaces.

Techno Paints has backed this venture with robust infrastructure, including an exclusive manufacturing plant in Kukatpally, Hyderabad. The plant specializes in producing these luxury finishes and is supported by a dedicated research and development (R&D) team. The R&D team ensures that the products are not only high-quality but also environmentally friendly, using naturally available materials like sand and limestone in their production.

The paints produced under the Richwaves brand are eco-friendly and align with the company’s commitment to sustainability. By utilizing natural materials, the company ensures that its products are safe for both the environment and the users, making them an ideal choice for upscale projects.

Looking ahead, Techno Paints plans to replicate the Hyderabad model by setting up experience centres in all major metro cities across India within the next year. This strategic expansion aims to strengthen the company's market presence and make its luxury finishes more accessible to a wider audience.

News by Rahul Yelligetti